Our Latest News & Insights
Human-centric in everything we do
Web Accessibility in 2023
Accessibility on a website refers to the ability of all people to access and use the website, regardless of their abilities or…
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Important Web Development Trends for 2023
Web software development is an ever-evolving field, with new technologies and trends emerging every year. As we head into 2023, there are…
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Google Analytics – The Importance of Web Site Intelligence
Google Analytics is a powerful tool that businesses can use to track and analyze the performance of their website – especially with…
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User Experience – Art and Science
User experience (UX) is a crucial aspect of any business or product, as it directly impacts how customers interact and engage with…
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Turning Market Intelligence into an Optimized Web Experience
When Education Week wanted to transform its digital presence, Consensus was tasked to develop a digital strategy that would elevate its content…
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Consensus Interactive Receives 2022 Boston Award
Boston Award Program Honors the Achievement BOSTON December 20, 2022 — Consensus Interactive has been selected for the 2022 Boston Award…
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7 Factors that Influence UX and Why It is Important
User Experience (UX) is crucial to a product’s success or failure in the market, but what exactly do we mean by UX?…
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Clutch Recognizes Consensus Interactive Among Boston’s Top Web Designers for 2022
Clutch Recognizes Consensus Interactive Among Boston’s Top Web Designers for 2022 At Consensus Interactive, loving the experience is part of our…
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How to Select the Right Web Design Partner
How to Select the Right Web Designing Partner Choosing the right web designing partner for your business is an important decision. The…
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Headless CMS – A Game Changing Approach
As a former CMS product manager and leader of an emerging technologies team, we continue to evaluate solutions for our clients across a number of technologies (PHP, .NET, React, Ionic and Angular) and vendors — Acquia, Kentico, Sitecore, WordPress, etc..
In doing this, we focus on many areas – product features, roadmap strategy, market presence, capabilities, mobile support, cloud deployment and integration with components such as marketing and commerce.
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Love The Experience
Client experience teams, award-winning design, unique market research capabilities, decision sciences and band of geeks – ultimately it is our shared understanding of the importance of brand differentiation and our purpose (#lovetheexperience) that makes a difference for our clients.
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Why Audience Motivators Matter The Most
In our long history of building digital experiences, we know the most critical factor in creating a successful digital strategy is a deep understanding of our audience. It’s not enough, however, to understand our audiences’ demographics, their personas, or even customer segments.
In order to “build the right thing” for our audience, it’s not enough to understand what our audiences need; we need to understand why they need it.
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Consensus Named Best User Experience Group in Boston
Expertise, a B2B marketplace locating and verifying the best local experts for the job, unveiled the top UX Designers in Boston. These…
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Consensus Named Top Massachusetts Web Design Company
DesignRush determined the best Massachusetts website design companies who can help brands grow online while utilizing the latest digital trends.
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Consensus wins eHealthcare Leadership Awards for Design / UX
Winners of the eHealthcare Leadership Awards were announced on October 25, at a special keynote presentation at the 21st Healthcare Internet Conference…
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The Headless CMS: Our Story
With the goal of driving sales efforts, our client asked Consensus to develop an application that would empower their sales force to compare pricing and services against their competition in real-time, at the point of sale. Our teams partnered to strategize, design, and develop this new application, centered around a headless approach.
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